Today in Edworking News we want to talk about 📢 Laudspeaker, an Open Source Customer Engagement and Product Onboarding Platform.
Laudspeaker is an open source alternative to popular customer engagement platforms like Braze, One Signal, Customer Io, Appcues, and Pendo. Its comprehensive features allow users to design product onboarding flows and send product and event-triggered emails, SMS, push notifications, and more.
Overview of Laudspeaker
Laudspeaker is a versatile and multi-channel customer messaging workflow software. A standout feature of Laudspeaker is its visual journey capability, which has been a critical part of its design from inception. This platform emphasizes scalability and supports various communication channels, including email, SMS, and Slack, with future plans to introduce even more channels.
The platform is currently in Public Alpha and allows users to either utilize the Laudspeaker Cloud or call for a paid self-deployed (business/enterprise) plan. One of the core ambitions of Laudspeaker is to work seamlessly with the Modern Data Stack, ensuring users can integrate with data warehouses and other services easily, without worrying about data lock-in or loss of control over their data.
Image: Illustration of Laudspeaker's visual journey feature in action.
Why Laudspeaker is Unique
Laudspeaker positions itself as the only multi-channel, open-source customer messaging workflow software focusing on event-triggered actions. Here are some highlighted attributes that make Laudspeaker stand out:
Event-triggered functionality: Essential for sending timely and relevant messages based on user actions.
Visual journey design: Users can create and visualize customer engagement pathways effortlessly.
Focus on scalability: Geared towards gradually growing businesses and is deployable at enterprise levels.
Furthermore, Laudspeaker supports not only traditional communication channels like email and SMS but also integrates Slack, enabling seamless communication across different platforms.
Contribution and Community Engagement
Laudspeaker is an open-source platform released under the AGPL-3.0 license, inviting public contributions. The team behind Laudspeaker encourages community involvement and provides avenues for joining their Slack channel to collaborate and share ideas.
Developers and contributors can access the codebase and make contributions to advance the platform further. There is a specific interest in expanding Laudspeaker’s capabilities to support more communication channels and to improve data integration features.
Edworking is the best and smartest decision for SMEs and startups to be more productive. Edworking is a FREE superapp of productivity that includes all you need for work powered by AI in the same superapp, connecting Task Management, Docs, Chat, Videocall, and File Management. Save money today by not paying for Slack, Trello, Dropbox, Zoom, and Notion.
How Laudspeaker Stands Out in the Market
Laudspeaker is positioned as a competitor to several established customer engagement platforms. Here’s how it fares:
Open Source: Unlike many proprietary tools, Laudspeaker offers an open-source solution, making it accessible and customizable.
Multi-Channel Communication: Supporting a wide array of communication channels makes it versatile for different customer engagement strategies.
Integration with Modern Data Stack: The platform's capacity to integrate with various data engines ensures users can manage data fluidly, avoiding vendor lock-in.
Laudspeaker is currently in Public Alpha and actively welcomes contributions from developers and businesses looking to enhance the platform.
Remember These 3 Key Ideas for Your Startup:
Utilize Open Source Platforms: Leveraging open-source tools like Laudspeaker can save costs and provide customization options that proprietary software might not.
Embrace Multi-Channel Communication: Engaging with customers across different platforms (emails, SMS, push notifications) can enhance customer experiences and retention. For more tips, check out 10 top tips for working remotely.
Integrate with Modern Data Systems: Ensure your customer engagement tools integrate seamlessly with your data warehouses and other services to maintain control and flexibility over your data. Learn more about data integration strategies in our Beginners guide to working remotely in Edworking.
By choosing tools like Laudspeaker, startups and SMEs can design powerful customer engagement workflows tailored to their audience. This approach not only scales with the business but ensures that communication is always relevant and timely.
For more information and to get involved with the Laudspeaker visit their website.
Link to Laudspeaker Documentation.
